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Premium coffee specialists Pelican Rouge (formerly known as Autobar Group) recently appointed Signs Express (Harlow) to carry out the national rebranding of the signage at its nine UK depots. Following restructuring in October 2014, the company required all external signage to be replaced with new, depicting the distinctive red pelican logo at sites in Woodford, Dagenham, Epsom, Swindon, Bristol, Stone, Featherstone, Manchester and Sunderland.

Black gloss aluminium sign trays in varying sizes formed the perfect backdrop to the Pelican Rouge logo and company name and were installed on brickwork, cladding and upon posts. A number of the new signs involved fitting at high level on warehouse cladding – with a multitude of experience and holding IPAF and PASMA accreditations allows the Harlow team to fulfil the project in house. Further re-branding incorporating vinyl window and door graphics and acrylic sign plaques were also supplied. In order the new signage could appear simultaneously across the UK, two Signs Express branches in the network worked with Harlow to complete the most northerly depots.

Pelican Rouge is part of the Selecta Group, leading vending solutions and coffee services company in Europe.

The businesses have been serving customers for over 45 years in vending, over 40 years in office coffee and since 1863 in HORECA. Combined with over 30 years of supplying vending ingredients and coffee from in-house production (roasting and blending), their expertise makes them market leaders in serving the UK's hotels, restaurants and cafés providing more sustainable and quality blends consistent with high quality coffee.

If you'd like more information on how Signs Express (Harlow) can work with help with your business sign and graphics requirements, call them on: 01279 641300 or email them harlow@signsexpress.co.uk


2no aluminium sign trays fitted at Manchester depot
2no aluminium sign trays fitted at Manchester depot2no aluminium sign trays fitted at Manchester depot
Aluminium sign tray installed on cladding Dagenham & City depot
Aluminium sign tray installed on cladding Dagenham & City depotAluminium sign tray installed on cladding Dagenham & City depot
Sign panel fitted at high level to Dagenham & City depot Thames Gateway Park
Sign panel fitted at high level to Dagenham & City depot Thames Gateway ParkSign panel fitted at high level to Dagenham & City depot Thames Gateway Park
Acrylic 'water sign' installed to Woodford Green main operations centre
Acrylic 'water sign' installed to Woodford Green main operations centreAcrylic 'water sign' installed to Woodford Green main operations centre
Aluminium sign tray installed to Bristol depot
Aluminium sign tray installed to Bristol depotAluminium sign tray installed to Bristol depot
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