News
What is it? Who does it apply to? Is it even worth it? All these questions will be answered below in this article.
The “Eat out, to help out” scheme was announced on the 14th July 2020. The whole idea behind this initiative is to encourage the population to get out safely and support the restaurant service industry as they have been hit especially hard by this Coronavirus pandemic. Restaurants will be back with huge discounts of 50% off up to £10 off per person (which will be subsidised by the government). This campaign has already gained so much attention and it has not even launched yet. The big conglomerates like Nando’s and Frankie and Benny’s did not miss a beat and jumped straight on this initiative as soon as it was announced. However, this scheme was made with SMEs in mind. The small family-run café’s, bistros and restaurants that people do not want to see disappear once this crisis is over. Take advantage of this governmental support in the month of August. This is the best and most far reaching marketing campaign that you have not had to pay for! Customers will be looking out for this sign:

We can kit you out with all the government regulated signage for this campaign; window and wall posters, table signs and aboard pavement signs plus anything else you would like: - Customers can make use of the offer AS MANY TIMES AS THEY WANT, Monday – Wednesday 3rd-31st August 2020 - Zero faff for customers as there is no minimum spend or vouchers needed - You can use the scheme alongside other offers and discounts you are offering - The initiative is for: Restaurants, Cafes, bars, pubs, work canteens, school canteens as well as food halls With all the safeguards in place, customers are now able to safely “Eat out to help out” in Essex and the response has been incredibly positive as everyone is looking to regain some sort of normality once again. If you are a food business owner and are not yet registered, do not delay, get ahead of the curve. Customers will be searching for participating businesses both online and in their local area. Make this as easy as possible for them by using clear government regulated signs in and around your establishment, so it cannot be missed. We are now seasoned pro’s at this kind of implementation. Give us a call if you would like to be involved in this campaign on 01268 247 010 or email basildon@sign-express.co.uk