Ethics Leisure are a leading company in the experiential health and wellness sector, providing innovative health and wellness products and solutions. We were delighted when their CEO, Andy Gill, contacted us for some help and advice to fit out the interior and exterior of their new facilities in Macclesfield.
We carried out an extensive survey of the premises to determine exactly what the needs were and offered our advice on some signage solutions in the different areas of the building.
As artwork was not available for existing branding, many elements had to be made from scratch to achieve exact colours on different materials and substrates. We were able to super impose elements in situ prior to the work going ahead, exact colour matches were printed on all materials used to maintain continuity. Logos and other brand elements were redrawn from jpegs in order to meet brand guidelines.
Andy specifically wanted acrylic with a matt finish and in the exact colour spec of the logo which we were able to achieve through different printing and laminating techniques. Many different materials and applications were used to achieve the whole end product which blended very well together. Materials and technology included Acrylic, etched vinyl, printed vinyl, ACM, stand off fixings, printed high tac wall vinyl and Foamex.
Working closely with Andy and his team, we made several visits to the site to make sure that the correct result was achieved on time, within budget and to the highest standard