Guiding the Way to Maggie’s

Maggie’s needed to improve how easily people could find their way to the centre.

• The existing signage at the hospital no longer reflected Maggie’s identity, prompting the need for a refreshed brand presence.
  
  
• Their current signage wasn’t prominent or cohesive, leading to confusion and poor wayfinding.
  
  
• Any signage solution had to be sensitive to the surroundings while still making an impact.

To help guide visitors calmly and confidently to Maggie’s, we provided a full wayfinding package:

• Directional Signage: We designed and installed clear, intuitive signs to guide foot traffic from major hospital access points to the centre.
  
  
• Durable Materials: Using aluminium composite panels and weather-resistant post and panel systems, we ensured every sign would stand up to the hospital’s demands.
  
  
• Architectural Harmony: We incorporated a Koppa system from Sign Trade Supplies to match the visual elegance of the centre itself.
  
  
• Strategic Placement: Every sign was placed with care, ensuring visibility without disrupting the natural flow of the hospital site.