The Lux Clinic Reception Signage Copy
CASE STUDY

The Lux Clinic

Signs Express Leeds recently had the pleasure of collaborating with The Lux Clinic – a brand new aesthetics clinic opened in the vibrant heart of Leeds City Centre, using advanced and award-winning technologies to offer a wide range of facial and body treatments to its customers.

Yasmin, owner of the Lux Clinic, noticed our offices while passing and thought of us when it came to needing signage for her own business – and we were more than happy to help!

The brief

Yasmin needed a fascia sign to catch the eye of passers-by and brand the clinic’s exterior shop front. With the look and feel of the sign in mind, Yasmin explained what she wanted to our team. To summarise, the sign needed to have a luxury feel, to be very clear but also elegant and enhanced by some illuminated features.

The Lux Clinic Exterior Sign

The solution

Dave from Signs Express Leeds immediately understood the look and feel our customer was after and made several suggestions to make the lettering on the fascia board stand out. He guided Yasmin through the different options for illumination, and highlighted the pros and cons associated with each to ensure our customer had a clear understanding of our products and the end-result she could expect.

Because our client wanted to have an illuminated sign with the letters standing off the face panel, we opted for a trough light above the sign to shine back onto the branding. We added a white stainless-steel letter on standoff studs to ‘float’ in front of the sign, and finished each letter with a brushed gold border to tie in with The Lux Clinic’s brand colours.

Another finishing touch we made was to put a brushed gold vinyl around the returns of the back panel which has created an appealing and eye-catching effect. We finished the project off inside with some lovely desk graphics and privacy frosting in the treatment rooms, which has allowed space for advertising products and services that Yasmin and her team offer.

The Lux Clinic Reception Signage

The result

Having examined various options of illumination, Yasmin decided to choose a different type of illumination than she originally imagined. The final choice fits the fascia sign to a T and the stunning result is proof of that!

We understand that signage is an important part of bricks and mortar branding – but it’s also key to consider the wider context in which it’s displayed. For this reason, our team also recommended some finer touches to enhance the overall look of our customers’ shop front. Yasmin implemented them all and is ecstatic with the outcome.

We’re delighted to now count The Lux Clinic among our loyal and returning customers, as she was so impressed with the high level of service and expertise we brought to her original signage request.

The Lux Clinic Reflective Interior Mirrors

Testimonial from The Lux Clinic

“I originally thought of Signs Express because I walked past the office in Leeds and it caught my eye. I liked the name Signs Express because it made me instantly think they would be quick and easy to work with. I then went away to look at their website, which I found very easy to navigate around and I was impressed with some of the pictures and case studies of work completed. My expectations were exceeded and this prompted me to get some more work done by Signs Express: interior signs and window frosting. They provided a high level of service – very professional, flexible and efficient. The overall team commitment and passion in the work they do was an outstanding feature of the project. I was over the moon with the finished work!”

- Yasmin, owner of The Lux Clinic

The Lux Clinic Window Graphics

Testimonial from Signs Express

“This was a great project to be involved with and it was very important to Yasmin and her business that we got it right. I think that my team at Signs Express Leeds did just that, they got it right. The end result was great to see in person and looks much better than on a photo. I’m extremely proud of the team here at Signs Express Leeds because they always do their absolute best to surpass the customer’s expectations and thanks again to Yasmin for the opportunity to work with her and bring her design brief to life.”

- Dave Nurse, Managing Director of Signs Express Leeds

 

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The Lux Clinic Exterior Illuminated Sign (1)

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