Make a splash without splashing out!
The latest retail store of art and crafts specialist Cowling & Wilcox recently opened in Highbury, North London. Signs Express (Harlow) were tasked with supplying new exterior signage for this new flagship store.
As it was not possible to use fixings in the external fascia, traditional options of installing light boxes or trough lit sign panels and lettering were not possibilities, so a new solution needed to be found. To make the most of the multiple window frontage, the project involved suspending six double sided LED light boxes from the top of the internal window frames, complete with opal acrylic diffusers and then applying the distinctive branding printed on translucent vinyl to both sides. To complete the look self adhesive window vinyls were installed at the foot of each window and the sales desk wrapped. Details can be found for all the Cowling & Wilcox stores at www.cowlingandwilcox.com