Just like all industries that are involved with design, sign makers are influenced by changing trends and tastes when creating their products.
Customers are always on the lookout for something a little different and it’s our job to ensure we’re able to offer products that are eye-catching, stylish and original. If you’re currently in the process of designing a sign, or if you’re considering commissioning a sign in the near future, take a look at our pick of the top trends currently making waves in the sign industry.
Things are getting industrial
For a while, many of the businesses that were commissioning signs wanted light, intricate signs that were delicately designed. These days, however, things are a little different. Industrial-style signs are becoming increasingly popular with businesses of all types. These bold, eye-catching designs often incorporate metallic tones and industrial elements. Sometimes left with a deliberately rough finish, or even aged to look rusted, industrial-style signs can make a real impact when used in the right context. One of the major advantages of industrial-style signs is that they’re not subtle. This allows businesses to incorporate important elements clearly in the design and can make it easier for passers-by to read the contents at a glance. Industrial signs also generally age quite well. This is a real bonus if you don’t want to replace your signage on a regular basis.
Surprisingly for some, tactile signage is becoming an increasingly popular choice. Adding another element to the design and helping it connect with your target audience on a completely new level, tactile signage can help your business to appear more approachable, more quirky and more original. Ask your sign maker to see examples of tactile designs to see if the trend could work for you. Tactile signage in the form of Braille signs can make a real difference to accessibility, too. For example, the RNIL Maps For All® are used throughout the UK to make navigation in public places easier and more enjoyable for everyone!
Every business wants to ensure that their signs can be read quickly and easily by potential customers, so it’s not really a surprise that bold fonts are a popular design choice for many businesses. As well as being easy to read, bold fonts are attention-grabbing. Used well, they can turn your text into a real feature of the sign and make the entire design more cohesive.
Although it’s been around for centuries, traditional bracketry is still a popular choice for businesses of all types. Although simple, modern designs took over as the preferred choice, recently there has been a resurgence of the more decorative, intricate traditional designs that add a touch of class to your signage. One of the main benefits of this type of sign is that it projects out from the front of the building, allowing the company name and information to be viewed from a different angle. As a result, it’s often used by high street businesses that want to attract the attention of passing trade. If you’re planning to upgrade your existing signage or want to commission a new sign for a new premises, we can help. Get in touch with one of our local Signs Express centres today for more information.