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Signs and graphics help to create engaging and welcoming interiors, attracting, informing, guiding and protecting customers and also promoting your services. Making sure your customers feel comfortable in your premises is important, as this is one of the key reasons they will return.
With the hospitality industry stepping into the second phase of reopening, allowing customers to dine inside from May 17th, you might be looking to upgrade your interiors.

What does good signage achieve?

Social distancing signage for hospitalitySocial distancing signage for hospitality
Help keep your visitors safe and guide them around your premises using a range of signage solutions. From wayfinding systems to sanitiser stations and menu boards to pop-up banners, signs and graphics make a big impact on a customer’s experience. Imagine walking into a restaurant with no signage, you wouldn’t know if you should wait to be seated, or find a table yourself, where the bar or toilets are, or what food and drink are being served. Signs and graphics will help:
  • Attract new customers and welcome back old ones.
  • Promote the food, drinks or services you’re offering, plus any special offers.
  • Inform people that you’ve reopened, your opening times and any new guidelines you have in place.
  • Protect staff and customers by advising on Health and Safety measures.
  • Create personality and an an enjoyable atmosphere for your establishment.

What options are there?

Illuminated lightboxIlluminated box sign
The world of signs and graphics is vast, so there are plenty of options for you to choose from and personalise to your business. Below we have set out our top 10 interior signage must-haves for the hospitality industry. It’s important to guide customers around your premises, especially if you have implemented one-way or queuing systems. New guidelines should also be clearly stated to help give visitors confidence in your premises. You can use: 1. Floor graphics 2. Notice panels and posters 3. Pop-up banners
Digital menu boardsDigital menu boards
Display your menus and special offers to encourage customers to purchase or visit again with eye-catching imagery. There are several options: 4. Digital screens 5. Menu boards 6. Table talkers Keeping a high level of hygiene will be even more important than ever where people are eating and drinking. Staff will also need to be protected and feel comfortable working at your premises, you can introduce:
Architectural finishes to create marble effect barArchitectural finishes to create marble effect bar
7. Protective counter screens 8. Sanitiser stations Bringing design and personality into your pub, restaurant, café or hotel makes it stand out to visitors. Some solutions include: 9. Wall graphics 10. Architectural finishes

What next?

We have a wide range of bespoke options for your business (too many to talk about in one blog!) so contact us today to talk about your requirements and how we can support you. Find your local branch page here to get in touch with your local centre. Did you know Signs Express also produce and install exterior signage to revamp your fascia or outside spaces? We’re also vehicle graphic specialists, perfect for making your van or car stand out for deliveries!

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Just a quick thank you to the team for the new signage on our facility, looks perfect.
hubergroup
Signs Express
Rated 5 stars out of 5
I ordered some magnetic signs for my vehicle and had fantastic service and a fantastic price from them. The signs are perfect I couldn’t ask for any better quality. Staff are friendly and keep you up to date with how your product is coming along and a quick turn around (less than a week). I will be definitely jawing these guys again.
Michael Ashman - Evercare Carpentry
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Rated 5 stars out of 5
Called up regarding some chevrons for the back of my van and managed to get booked in on the day due to cancellation, drove down was welcomed by everyone there, they did a great job of them and even made me some signage for the sides while I was there. Van looks great couldn’t be happier with the service would recommend.
Marc Strickson - Lincs Groundworks Ltd
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Rated 5 stars out of 5
Signs Express do all the stickers for the Motorcycle shop I work in, and they do a brilliant job. High quality and very professional. Can't praise them enough.
Freddie Wright
Google
Rated 5 stars out of 5
I have just had the graphics done on my "Stellar Divers" work van & they are fantastic. I just want to say a huge thank you to Louise & the team at Signs Express, they have all been brilliant from beginning to end. I highly recommend them.
Simon Hotchkin
Google
Rated 5 stars out of 5
Did an amazing job on my car, really friendly staff, was really happy with the whole outcome! Would definitely recommend
Tegan Bryder
Google
Rated 5 stars out of 5
I can't rate these guys enough! From the outset Ben and his team where on hand to talk though the design to makes sure it was perfect. A fast an professional service with a cup of coffee while I waited! A****
Joe Walker
Signs Express
Rated 5 stars out of 5
The Fire Service volunteers based at Shuttleworth's Old Warden Airfield take pride in maintaining their fire appliances to the highest standard. These vehicles must not look out of place alongside Shuttleworth's historic aircraft and vehicle collection. Signs Express did an excellent job of matching the reflective stripes and signage on the door of a 30 year old Land Rover Defender Fire Appliance. It was difficult to see that the door had been refinished. The staff were friendly and they completed the work on time, I would readily recommend Signs Express.
Firefighter Thompson - Fire Service - Old Warden Airfield
Trustpilot
Rated 5 stars out of 5
Great Quality Signs, Easy and Efficient to deal with, and a competitive price. Love the sign. Can't recommend Ian and the team highly enough.
Andy Nimmo
Google
Rated 5 stars out of 5
Super service, always thorough and efficient and convert our thoughts and ideas in the great graphics. Highly recommended.
Escrick Park Estate
Google
Rated 5 stars out of 5
First class service, will defiantly recommend and great value for money with a speedy turn around.
Carol Waddington
Google
Rated 5 stars out of 5
Brilliant service, from start to finish. We are getting lots of compliments it looks fabulous! Thank you
Lucy Jackson
Google
Rated 5 stars out of 5
3 months late, sorry guys. But here is my 5 star review for the work you carried out on the shop front and windows. Will use again.
PC Revamp
Google
Rated 5 stars out of 5
A huge thanks to the team for their branding design and signage. We are really please with the finished products and would highly recommend them. Great value for money and highly professional. Thank you.
Karen Hoyle
Google
Rated 5 stars out of 5
Great service from start to end product. Very reasonable prices and good communications. Would highly recommend.
Michelle
Trustpilot
Rated 5 stars out of 5
Great service and expertise from start to finish. I am thrilled with my graphics. I can't recommend highly enough.
Lou
Trustpilot
Rated 5 stars out of 5
What a great team! Our van was sign written in a day & was quality job done. I'd certainly recommend!
Simon Wainwright - Wainwright Bathrooms & Lighting
Trustpilot
Rated 5 stars out of 5
We have worked with Signs Express York for a number of years now and couldn't be happier with the service they have given us. Always professional, efficient and happy to help, we look forward to working with them again in the future.
PapaKata
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Rated 5 stars out of 5
Great service and perfect product. Hope to use these guys again soon!
Claire Smith
Trustpilot
Rated 5 stars out of 5
Signs Express York recently produced and fitted graphics on my mobile catering unit. From start to finish Ian and Louise were highly professional and genuinely lovely people. The team did a great job applying the graphics and didn't mind all my children gawping at them while they did it. I have no hesitation in recommending Signs Express York.
Nancy Kotecha
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Over the past 20 years Signs Express York have consistently provided the most professional and efficient service at every level from quotation, design, production and delivery. There simply isn't one aspect of their service that I can fault the York team on, always professional, always friendly and always on time.
Christopher Wilson - Bransby Wilson Parking Solutions Ltd
Signs Express
We have been using signs express for a number of years now, we're only a small firm but every time we purchase new vans we never go anywhere else for a quote, and that's because of the high standard of work and customer care we get from the branch in York.
Jason Beavers - Acomb Decor
Signs Express
Very efficient, good value-for-money service.
Andy Vose - City of York Council
Signs Express
Just to say a huge thank you for the fantastic job you did on the banners - they looked fantastic and were a perfect fit.
Michelle Mook - Pro-Development (UK) Ltd
Signs Express